Design brief
Design a Coffee shop logo. Name Ideas: Dylan's Coffee (my choice), The Roasted Bean, Tazza.
Proposal
My vision for this brief was one of an authentic coffee shop that roasts its own high quality coffee and offers exclusively crafted blends, a place with a hipster look and feel, decorated with raw materials such as wood, steel, concrete and dark slab. The selected typeface ( a slightly modified flavor of DIN Condensed) and the chosen stamp-inspired layout aim to provide a retro, vintage look. The texture gives it a raw aspect. The single coffee bean has a clean and minimal design, immediately suggesting what the shop has to offer.
